As a beauty editor, one of my most surprising secrets is that for most of my life, I never really gave fragrances much thought. Beyond […]
The 9 Best Perfumes for Spring of 2025, Byrdie Editor-Tested
TL;DR Gucci Bloom Eau De Toilette is a classic spring fragrance. It’s light and floral with fresh and clean notes, and it’s not powdery. If […]
20 Aphrodisiac Fragrance Notes That Set the Mood
There’s no denying the power of smell. A particular scent can transport us to a special place and time, lift our spirits, and even trigger […]
Storm Reid Shares Her Signature Warm Vanilla Summer Fragrance
The One Thing Our series The One Thing is a Sparknotes version of the products, rituals, and moments your favorite celebrities and influencers swear by—their go-tos, must-haves, […]
Sabrina Carpenter’s Newest Fragrance Is Literally That Me Espresso
She’s working laaaate, ’cause she’s a perfumer. And honestly, when the scent is this good, why shower it off early and go to bed? Although […]
Snif’s Swede Tooth Makes Me Smell Like Swedish Candy
The amount of comfort I get from candy should quite frankly be psychoanalyzed. I pay attention to sugar-focused news and always know when a new […]
15 Best Eyeshadow Palettes for Every Eye Color and Skin Tone
The beauty of eyeshadow palettes is the ability to create various looks from one compact of colors in a range of matte, satin and metallic […]
LoveShackFancy Enters the Beauty Game With Three Dreamy Fragrances
Ever since designer Rebecca Hessel Cohen created LoveShackFancy ten years ago, fashion lovers have fallen head over heels for the brand’s vintage-inspired, unapologetically feminine designs […]
Warm Vanillas and Woody Scents
The scent of autumn carries an unmatched nostalgia. Maybe it’s the engrained smells of school supplies: Nora Ephron wrote about it in the opening scenes of […]
2024’s Biggest Fragrance Trends, According to Experts
The fragrance trends of 2023 truly ran the gamut. The summer, for example, was all about rain scents and desert gourmands. The fall ushered in […]